GSA, GE Money and Powersports Business magazine team up to introduce the powersports industry’s first F&I Specialist certification program.


Add immediate profits to your bottom-line by improving your sales of F&I products!
Introducing F.I.R.S.T.SM Certified (Finance & Insurance Retail Specialist Training)
- Designed for powersports dealership F&I staff
- Facilitated by the acknowledged Master of F&I, Gart Sutton
In-depth coverage of the following subjects:
- Building and sustaining customer and vendor relationships
- Compliance with privacy and F&I regulations
- Ethical business practices
- Credit applications, credit reports, contracts & agreements
- Customer conversions to dealership financing
- Menu presentation/300% Rule
- F&I product knowledge including:
- Installment & revolving finance programs, Extended Service Contracts, LA&H, Vehicle Insurance, GAP, Debt Cancellation/TAP, Pre-Paid Maintenance
- Manual and electronic F&I Logs
- Integration with dealership staff
- Conflict resolution
- Key performance indicators & benchmarks
- Penetration percentages, PVS, CSI
The course includes:
- Recorded video role-play sessions
- Competency testing
- Course workbook
- Gart Sutton’s book: “The Best Operators Guide to Finance & Insurance”
- Gart Sutton’s F&I book on audio CD
- F&I toolbox of forms and job aids
- Current industry F&I benchmarks

You will need a current copy of Adobe Reader in order to fill out the registration form.
Click here to download the copy (free).
Price per student:
- $995.00
Dates & locations:*
- October 4-5 - Irvine, CA
Class times:
- Day 1 – 8:30 AM – 5:00 PM
- Day 2 – 8:30 AM – 3:00 PM
*Dates/locations/times are subject to change. Additional dates/locations will be added as available.
Class sizes are limited! Register TODAY to ensure availability.
The industry’s #1 authority on dealer profitability!
©2003-2010 Gart Sutton & Associates, Inc. Best Operators Club is a service mark of Gart Sutton & Associates, Inc. All rights reserved.
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