Evaluation Objectives

In addition to developing learning objectives, we must also develop evaluation objectives. For example:
 
  1. "Reaction" evaluation objectives:
    • What average score are we seeking on the written evaluations (e.g., 4.5 out of a possible 5)?
    • What responses do we expect to hear in the oral summary statements at course conclusion?
    • What responses do we expect to hear while conducting a telephone follow-up survey?

     

  2. "Learning" evaluation objectives:
    • What percentage improvement is acceptable in the pre-testing comparisons to post-testing results?
    • What is an acceptable level of achievement in specific application exercise activities?

     

  3. "Behavior" evaluation objectives:
    • What improvement responses do we want to hear at the intermediate and advanced tier training sessions?
    • What is an acceptable level of response on learner questionnaires?
    • What positive feedback do we want to hear from the field force?
    • What specific results are we expecting from the on-the-job assignments and self-study activities?
    • What positive responses do we want to hear at the roundtable group discussion?
    • What performance do we expect from the consultation required for certification?

     

  4. "Results" evaluation objectives:
    • What percentage of improvement comparison is acceptable in pre-accounting versus post-accounting?
    • What percentage of overall improvement is acceptable?
    • What do we specifically want to see when conducting the individual on-location consultation inspections, evaluation and examinations?

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